Question: 1
You will be hiring someone to localize your e-commerce site in order to reach a specific audience. Which
of the following is most essential for the person you hire to effectively complete the job?
A - The ability to communicate clearly with the team that created the site
B - An understanding of the scripting language and database type used on the site
C - An understanding of the language and culture of the audience you want to reach
D - An understanding of the importance of the just-in-time (JIT) process to the company
Answer: C
Question: 2
You are transitioning from a traditional “brick-and-mortar storefront that accepts credit cards to a new
e-commerce storefront. Which payment method would be most appropriate during the transition?
A - Cash on delivery (c.o.d.)
B - Open Buying on the Internet (OBI)
C - Credit card with offline processing
D - Advance payment using check or money order
Answer: C
Question: 3
Which technology provides channel security (privacy and authentication) through encryption, and
reliability through a message integrity check (secure hash functions)?
A - SET
B - SSL
C - HTTP
D - S-HTTP
Answer: B
Question: 4
Marty included a banner ad for her online MP3 player store on a music download Web site. She found
that 72 percent of users who visited the site via banner ad clickthrough became customers. Which of the
following is the term for this percentage?
A - Exposure rate
B - Purchase rate
C - Conversion rate
D - Clickthrough rate
Answer: C
Question: 5
You are running a site that provides e-learning services to several Fortune 100 companies. This site is
available at the following location: www.appliedlearningservices.com. A new customer wants to access the same server at a new name: www.als1.com. Which type of DNS entry should be created?
A - A
B - MX
C - AAAA
D - CNAME
Answer: D
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